Our mission is to create cruelty-free and beautiful clothes. You may ask, why go faux? Our answer is simple – animals are not ours to wear. Creating a luxurious and ethical alternative to fur, Unreal Fur is an independent, PETA-certified Australian label driven by a passion for animal welfare and a love of fashion.
“You cannot fake chic, but you can be chic and fake fur.” - Karl Lagerfeld